UNHINGED & ADOPTABLE
hard-to-adopt • hard-to-ignoreUnhinged & Adoptable turns long-stay, “spicy,” and misunderstood shelter animals into viral main characters — so they finally get seen, shared, and adopted.
How it works
You film. We edit. The internet falls in love.
- Film the chaos. 10–60 seconds of real, messy, unfiltered pet behavior.
- Share the backstory. Name, quirks, “spice level,” and how long they’ve waited.
- We craft the character. Hooks, captions, audio, and pacing built for virality.
- We post & tag you. On platforms where adoption stories blow up fast.
Perfect for:
- Long-stay pets stuck in the background
- “Unhinged” personalities with big feelings
- Bonded pairs, medical cases, or seniors
- Any animal staff secretly adore but no one notices online
Why partner with Unhinged & Adoptable?
We’re here for the pets that don’t fit into “perfect family dog” marketing.
- Zero cost. There is no fee for shelters or rescues.
- Zero extra workload. You send video & info — we handle the rest.
- Personality-first marketing. We build a character, not a sad statistic.
- Engagement boost. Your socials get more comments, shares, and saves.
Use this on calls, emails, or presentations:
“Unhinged & Adoptable takes the animals we know are amazing but can’t seem to market. We send them raw chaos; they turn it into a viral personality piece — and suddenly people are lining up asking about the ‘weird little goblin’ in the video.”
The Ultimate Creator Kit
Want to make your own chaos content that still matches the Unhinged & Adoptable vibe? Use our creator kit:
- Hook & caption templates (“POV: the shelter forgot to mention…”)
- Tone rules (loud, loving, never punching down at the animal)
- Structure for 15–60 second viral clips
- Visual direction: neon, glitchy, bold type, quick cuts
Sample hooks you can steal:
- “POV: The shelter forgot to tell you this cat is feral-adorable.”
- “Meet the dog who identifies as a raccoon.”
- “This pet has three moods: chaos, chaos, and snacks.”
Send us your most “unhinged” adoptables
What makes a great “Unhinged & Adoptable” video?
- Real behavior (zoomies, yelling, side-eye, dramatic pacing)
- Messy, authentic moments over “perfect” posing
- Any chaos that shows their true personality
- Short, vertical clips work best (10–60 seconds)
We never mock or shame the animal. The joke is always the relatable chaos, never their trauma. Our goal: loud, loving content that makes people say, “That’s my kind of gremlin,” and click “Ask about adoption.”